{"id":3305,"date":"2015-01-05T14:51:07","date_gmt":"2015-01-05T14:51:07","guid":{"rendered":"http:\/\/www.visualconstructionmarketing.com\/?p=3305"},"modified":"2015-01-05T14:51:07","modified_gmt":"2015-01-05T14:51:07","slug":"building-product-marketing-in-20-seconds-flat-can-you-do-this","status":"publish","type":"post","link":"https:\/\/visualconstructionmarketing.com\/2014\/building-product-marketing-in-20-seconds-flat-can-you-do-this\/","title":{"rendered":"Building Product Marketing in 20 Seconds Flat, Can You Do This?"},"content":{"rendered":"<div>It\u2019s quite likely that you sit and think about your customers, \u00a0what are they like? \u00a0are they type A or type B personalities? \u00a0 Are they as impatient as i am when they are shopping for something online? \u00a0 Take the next 20 seconds to put yourself in their shoes and imagine they are in the market for what you are selling.<\/div>\n<div><\/div>\n<div>Now go to your own web site and see if you can get the answers to these questions in less than 20 seconds.<\/div>\n<div><\/div>\n<ul>\n<li>\u00a0 \u00a0 What makes it unique?<\/li>\n<li>\u00a0 \u00a0 How does it look?<\/li>\n<li>\u00a0 \u00a0 How does it work?<\/li>\n<li>\u00a0 \u00a0 How is it used?<\/li>\n<\/ul>\n<div><\/div>\n<div>Of course, it may not be possible to get all this information across in just 20 seconds, but shouldn&#8217;t you try?<\/div>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s quite likely that you sit and think about your customers, \u00a0what are they like? \u00a0are they type A or type B personalities? \u00a0 Are they as impatient as i am when they are shopping for something online? \u00a0 Take the next 20 seconds to put yourself in their shoes and imagine they are in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-3305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-building-product-marketing"],"_links":{"self":[{"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/posts\/3305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/comments?post=3305"}],"version-history":[{"count":1,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/posts\/3305\/revisions"}],"predecessor-version":[{"id":3307,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/posts\/3305\/revisions\/3307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/media\/3306"}],"wp:attachment":[{"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/media?parent=3305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/categories?post=3305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visualconstructionmarketing.com\/2014\/wp-json\/wp\/v2\/tags?post=3305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}