Project Description

Created for the AIA Expo to demonstrate the concept of SmokeGuard Elevator solutions and to introduce the new m700 product.

Project Description

This video was a team effort with Swanson Russell (https://www.swansonrussell.com/), a very creative marketing firm.   Our job was to take their specific creative vision for this product introduction video and bring it to life to their exacting standards.

The system is a modular, easy to install, landscape system.  To demonstrate the flexibility of the system, the second half of the video focuses on the direct results to the end user,  garden walls, outdoor kitchens, stairs – a complete landscaping system.

Project Description

This animated video zeroes in on one main benefit of this product over it’s competition and uses visuals to demonstrate this advantage.   In a crowded market like commercial flooring, standing out is not always about how pretty the product is when it is installed, but rather how it looks after being subject to day to day use.